The science of social media

A group of researchers is calling for further research into social media. The authors suggest that using social media as a proxy for real-world behaviours could help provide insights into an individual’s emotional state or personality traits, as well as being used to measure social conformity. Original research paper published in Trends in Cognitive Sciences on November […]

Bridging the gap between climate change believers and skeptics

Building public support for strategies to minimize human-induced climate change must go beyond educating the public about the science if skeptics are to be convinced. A new study of Americans claims that belief or denial of the human role in climate change is often part of ones self-identity and as such is similar to other […]

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